September 16, 2015

Shopping Center Makeover Begins at McCaffrey’s

McCaffreys webYou might say McCaffrey’s has got you coming and going these days. A sizable renovation of the front of the store, due to be completed in about two weeks, has meant that entrances and exits periodically need to be reassigned to accommodate workers and their stockpiles of wood amid the store’s displays of pumpkins and other seasonal fare. In addition to the work at McCaffrey’s, EDENS, the Shopping Center’s owner, has plans to refurbish the parking lot and other stores during the coming months. The goal, EDENS says, is to update the look of the Center.

McCaffrey’s manager Steve Carney has no problem with the ongoing work. Store personnel participated in choosing the design (“it went back and forth a few times”), and widened doorways promise greater convenience. The addition of “massive” planters is both aesthetic and functional; designers hope to deter any more accidents like the one in 2011, when a motorist drove into the building through the exit door, injuring two shoppers.К Now, no one seems to be complaining about the adjustments.

According to EDENS Director of Development David Germakian, “We will be re-paving the entire parking lot, correcting circulation issues, expanding sidewalks, enhancing landscaping, upgrading furniture and bike racks, adding energy-efficient lighting throughout the parking field and making the center much more pedestrian friendly.”

In addition to the McCaffrey’s renovation, Mr. Germakian said, “we will be retrofitting the vacant service station to accommodate Nomad Pizza, while maintaining the mid-century modern look and feel of that building. This will activate that part of the site and create energy with an outdoor patio and pedestrian connection facing the shops along North Harrison Street.”

Asked why McCaffrey’s and Nomad Pizza are particular areas of focus, Mr. Germakian explained that they “presented two stand-alone opportunities to make an immediate impact and refresh the feel of the center.” Like McCaffrey’s, Nomad was involved “throughout the planning process,” and EDENS says that it will work “closely with other retailers to help refine their storefront displays.”

“We are very excited about this renovation,” said Mr. Germakian. “It will significantly enhance the visitor experience by creating an even more inviting atmosphere.”

Like Mr. Carney, Mr. Germakian isn’t too worried about customer complaints. “We spent a lot of time planning and communicating with our contractors and retailers to minimize any inconvenience. The renovation is scheduled in a series of smaller phases and all businesses will remain open during construction.”

New stores that have opened at the Princeton Shopping Center within the last year include Taco Truck, Mathnaseum and Bella Boutique. Nomad Pizza, Orvis and LiLLiPiES are all in the process of designing and building their new stores.  “We are in discussions with several other retailers,” Mr. Germakian added.

Asked about how well the Princeton Shopping Center is doing, she reported that “business varies by retailer, but overall, Princeton Shopping Center performs very well and it functions as a second downtown for this incredible community.”

“This incredible community” is invited to a number of special events in the coming weeks and months, including “Bollywood Nights” on September 19 from 6:30 to 10 p.m., and Family Film Nights on October 10 (Little Giants), October 17 (Jumanji), and October 24 (Ghostbusters) in the courtyard from 8:30 to 10:30.  A “Day of the Dead” celebration will be held on November 1 from 3 to 5 p.m., and Santa is scheduled to arrive via fire truck on December 5 between noon and 2 p.m., when Mayor Liz Lempert will light the tree and McCaffrey’s will provide seasonal food tastings.