By Anne Levin
For the year 2020, Mercer County has been rated among the top five New Jersey counties for most documented instances of antisemitism. According to the nonprofit Jewish Federation of Princeton Mercer Bucks, that’s a 93 percent increase from the previous year.
The trend continues all over New Jersey. Last week, unidentified assailants are reported to have thrown eggs at a Jewish fraternity house at Rutgers University as members were commemorating Holocaust Memorial Day by reading out the names of Holocaust victims over a 24-hour period. And that’s just one isolated example.
Enough is enough, say members of the Jewish Federation, which has announced a campaign to try to combat antisemitism locally and help create a safer environment for Jewish individuals living in the region. A billboard on Route 1, signage on buses, and a Jewish American Heritage Festival on Sunday, May 15 in Palmer Square are all part of the effort. The festival, from 2-5 p.m., will feature kosher food trucks and musical performances by The Maccabeats and Princeton University’s Jewish a cappella group, Koleinu.
“Last year, we held a rally for combating antisemitism and hate in Hinds Plaza, and we had a really great showing,” said Daniel Herscovici, president of the organization. “As we saw the continued rise in incidents around us, we wanted to perhaps come forward with a different voice. That voice is centered around being proud of your heritage, and not being fearful of showing who you are as an individual.”
Herscovici and colleagues began to look for a campaign that could do just that. They have decided to partner with the organization JewBelong, which has been fighting growing antisemitism with brightly colored billboards in New York City, Boston, Los Angeles, San Francisco, Washington, Philadelphia, Las Vegas, Orlando, Miami, and other cities expressing sentiments such as: “Let’s ask everyone who’s wondering if Jew hate is real to wear a yarmulke for a week and then report back” and “I promise to love being Jewish 10x more than anyone hates me for it.” more